Mercado | Video - FreightWaves Global Supply Chain Week

Video: If International Importing was like McDonald’s

Video | FreightWaves Global Supply Chain Week 2021

If international importing was like McDonald's

March 9th, 2021
8 minute watch
Back in February 2021, Mercado Labs was invited to showcase its brand new Import Management System offering at the FreightWaves Global Supply Chain Week event. Check out the video below.
His post got me thinking more broadly about this issue. Why didn’t GM create Tesla or Expeditors build GTNexus? GM had every advantage as a long time leader in their respective industry, as does Expeditors. Both are great companies with great brand names & tons of resources, clients, & money. Both have decades of experience in their respective fields.

I believe it comes down to principles outlined in the classic “The Innovator’s Dilemma” by Clayton Christensen, which can be boiled down to the decisions that businesses must make between catering to customers' current needs vs adopting new innovations & technologies which will answer future needs.

In my experience working for big companies, this simple principle means the odds are stacked heavily against innovation since all of the gears in the company are lined up to keep growing and supporting tried & true products & services.

To overcome this, some companies created innovation labs or new divisions. GM created Saturn, but eventually couldn’t resist imposing their will on it. Expeditors created an innovation lab but has staffed it primarily with long-time veterans.

So eventually new companies come along who are unencumbered to pursue old ideas in entirely new ways, as we saw with Tesla and GTNexus — as well as Uber in the taxi industry, AirBNB in the hospitality industry, Paypal in the banking industry, Waze in the navigation industry, and so on.

Unless companies start to push forward when it comes to innovation & breakthroughs, they’re going to start seeing less and less traffic to their sites & services. When was the last time you hailed a cab vs. when is the last time you’ve opened the Uber app? Have you plugged in your bulky Garmin GPS recently, or do you just open up the Waze app on your phone? Innovation moves practices, businesses, & society into the future, whereas the “same old, same old” tends to get left in the past.
Mercado | Bring Order to your Imports
                                               
© Mercado Labs Inc.
From us to you...

Thank you for using Mercado. Our goal is to empower businesses to better navigate the complex world of importing. We know data security is of paramount importance, so we place high standards on ensuring it is safely and respectfully secured. We are committed to following and continuously evolving best practices to support this principle. Your data is yours, and we guard it closely. We do not sell any of your information, and we will always be fully transparent on how we collect and use your data. That's a promise.
Mercado | Bring Order to your Imports
                                               
© Mercado Labs Inc.
From us to you...

Thank you for using Mercado. Our goal is to empower businesses to better navigate the complex world of importing. We know data security is of paramount importance, so we place high standards on ensuring it is safely and respectfully secured. We are committed to following and continuously evolving best practices to support this principle. Your data is yours, and we guard it closely. We do not sell any of your information, and we will always be fully transparent on how we collect and use your data. That's a promise.