One of the factors hindering error-free execution in fashion is importers’ overreliance on emails, phone calls and spreadsheets to oversee a complex process that takes four months and involves up to 30 people. With all of these moving parts, trying to manage it manually can lead to miscommunications and oversights.

In a conversation with Sourcing Journal president Edward Hertzman, Mercado Labs founder and CEO Rob Garrison and Mercado board member John Urban explained how Mercado is helping importers overcome this collaboration challenge. The import management system creates a centralized, cloud-based hub so that all parties stay on the same page throughout the process. This unlocks improved decision-making capabilities and enables parties to better respond to demand. “It’s a whole new world,” said Urban. “It’s truly supply chain 2.0 today.”

Click the image above to watch the video to hear how Mercado Labs is helping its customers improve on quality and speed.