Mercado | Insights - Please stop sending emails so I can respond to your emails

Insight: Please stop sending emails so I can respond to your emails

Article | What I learned in Supply Chain

Please stop sending emails so I can respond to your emails

July 20th, 2021
11 minute read

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Every week, Mercado CEO Rob Garrison pens his latest learnings from the supply chain industry as part of an on-going series. Each article aims to share a little insight into what's going on that week, and to help foster discussion amongst industry professionals across levels, geographies, and companies.
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I spoke to an importer this week who told me that getting products shipped from Asia to the US has become so difficult that everyone is resorting to “desperate measures” to get containers.
Logistics teams that used to only work with one forwarder now find themselves using 8-10+ forwarders to get their products overseas. Buyers that used to be able to reliably predict when a product would arrive now can’t even predict when it will depart.

Importing is a largely “offline” business, and it doesn’t help that buyers and suppliers are 8,000 miles apart. The result? Emails...and lots of them. The importer I spoke with told me that in a single day regarding a single order, 65 emails were exchanged between departments, their forwarder, and their supplier.

If you take into account the typical 3-month production journey, this can be as many as 3,900 emails (or more) pertaining to a single order.

If a company has multiple orders going on at a time (which there’s a 99.9% chance that they do), you can double, triple, or quadruple that.
Mercado | Insights - Please stop sending emails so I can respond to your emails

"The importer I spoke with told me that in a single day regarding a single order, 65 emails were exchanged between departments, their forwarder, and their supplier...this can be as many as 3,900 emails pertaining to a single order."

She said it gets so bad that at times, her team can’t even respond to the first email before another comes through.

To make matters worse, senior management is now asking for daily updates, and her team is asking her, “Should we stop trying to get our products moving to complete a management report, or complete the management report and get in trouble because the product isn’t moving?” It’s a lose-lost situation.

Is this sustainable?
No chance.


It’s not even peak season yet, and people are already panicked and overworked. I have an immense amount of empathy for my colleagues in the supply chain right now and can only hope relief comes soon.

About the author(s)
Image
Rob Garrison
CEO, Mercado Labs
LinkedIn

About the Series

Each week, Mercado CEO Rob Garrison pens his latest learnings from the supply chain industry as part of a series run for his LinkedIn followers. Each article aims to share a little insight into what's going on that week and to help foster discussion amongst industry professionals across levels, geographies, and companies.

You can connect with Rob on LinkedIn by following this link.
Mercado | Bring Order to your Imports
                                               
© Mercado Labs Inc.
From us to you...

Thank you for using Mercado. Our goal is to empower businesses to better navigate the complex world of importing. We know data security is of paramount importance, so we place high standards on ensuring it is safely and respectfully secured. We are committed to following and continuously evolving best practices to support this principle. Your data is yours, and we guard it closely. We do not sell any of your information, and we will always be fully transparent on how we collect and use your data. That's a promise.
Mercado | Bring Order to your Imports
                                               
© Mercado Labs Inc.
From us to you...

Thank you for using Mercado. Our goal is to empower businesses to better navigate the complex world of importing. We know data security is of paramount importance, so we place high standards on ensuring it is safely and respectfully secured. We are committed to following and continuously evolving best practices to support this principle. Your data is yours, and we guard it closely. We do not sell any of your information, and we will always be fully transparent on how we collect and use your data. That's a promise.