Article: Would it make sense to build a Porsche and power it with pedals?

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Would it make sense to build a Porsche and power it with pedals?

JULY 16, 2018
Author: Rob Garrison
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No matter how great the delivery mechanism, if the supply is substandard you are going to underperform. The past few years have seen the world dramatically turned on its head by technology. A wave of industry disruptors have led the revolution against decades-old cultural norms, bringing in a new age of customer service and business automation that have left traditional companies struggling - or worse.
The new standard of business is investment in a digital and customer-first strategy, resulting in a stream of new services that seek to tackle key consumer pain points: one-click ordering, same-day delivery, auto-replenish, frictionless stores...the list goes on. What used to be only a fantasy is now an expectation.

This new customer centric norm of “buy what you want, when you want, how you want” is leading to a transformation of the ‘last mile’ to the customer in support of ecommerce, omnichannel, and mass customization.

There remains a largely untapped opportunity to bring the same efficiencies to the ‘first mile’. Most of the world’s supply is international, and the majority of the suppliers serving this on-demand standard are still operating like it's 1999. The sophistication of the supply network must eventually tie to sophistication of the demand network, and put the turbo engine back in the Porsche.

This is the Mercado mission: putting the power back into the supply chain through digital and customer-centric processes and technology.

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Contact us for a free demo of your digital supplier network today.
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Rob Garrison is a leading international supply chain expert with 25 years experience as an importer, 3PL and carrier. He has worked extensively with companies of all types – from startups to Fortune 500 businesses – helping to significantly improve their supply chains and provide officer-level leadership with market leaders across the globe.

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